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Service Marketing (A Peer-Reviewed Scientific Book) by Prof. Dr. Hamid Al-Taie & Dr. Bashir Al-Allaq

Service Marketing (A Peer-Reviewed Scientific Book) by Prof. Dr. Hamid Al-Taie & Dr. Bashir Al-Allaq

00.13

JOD

42.00
- 69%
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Yazori Group For Publishing and Distribution

With its seventeen chapters and clear comprehensiveness, this book is aimed at anyone interested in working in the service sector, as well as professionals already in the field who are eager and enthusiastic about developing their service organizations.

It is also an academic book that addresses undergraduate and postgraduate students in Arab universities and institutes who wish to study organizations that market services rather than goods.

  • Weight: 0.82 kg
  • Dimensions: 17 x 24 cm
  • ISBN: 978-9957-12-172-3
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