Interest in the internet is growing widely, especially within the business and commercial sectors, as it begins to offer greater opportunities in communication, information gathering, marketing, and business transactions. This book centers on understanding online business management and explains in non-technical terms why business owners and company managers need to understand what the internet is and how it can change the way they operate.

The book is divided into chapters covering the following topics: an introduction to the internet, how to get online, email as a communication tool, browsing the web, internet resources and their benefits, online marketing, and special issues for business managers.

• Publisher: Arab Scientific Publishers, Inc.
• Author: Bob Norton
• ISBN: 2844098231
• Number of Pages: 111
• Year of Publication: 1997