This book is the first practical guide of its kind targeting startup owners in the Arab region, aiming to help them avoid the common mistakes these projects typically face. The book includes 84 tips from the real business world, from the Arab region and Silicon Valley.

The book also features cartoons at the beginning of each tip to simplify the content, in addition to a real-life example chosen from behind the scenes of entrepreneurship in the Arab region and the world. More than a quarter of the tips are dedicated to projects targeting Saudi Arabia, as it is the largest market in the Middle East and a target for many startups interested in investing in the promising Arab market.

• Product Code: 9789923120163
• Weight: 570g
• Dimensions: 23 cm * 15 cm