PLATINUM SMOOTHING GELEE TREATMENT We are excited to announce our revolu� onary Pla� num Gelee “Gel” formula. This amazing break-through formula performs like no other smoothing product. Perfect for every hair type, Pla� num Gelee is easy to apply, requires less product, provides long las� ng shine, virtually eliminates smoke and fumes and delivers amazing results for 3-4 months, depending on home care and lifestyle of your client. Safe for color treated hair.