"It provides perhaps the best value available right now, which is a major factor in its win of our TV of the Year title at the 2023 TechRadar Choice Awards." "The Samsung S90C is the best combination of performance and picture quality." (The 2023 TechRadar Choice Awards) "The Samsung S90C OLED TV recently upended the top spot on our list of the best 4K TVs." "This well-reviewed model combines the remarkable brightness and color richness of QLED technology with the wonderfully inky shadows of OLED." (October 2023, TechRadar) OLED Vibrant colors, crisp whites, and deep blacks Samsung's cutting-edge OLED uses advanced self-illuminating pixels to produce deep blacks, crisp whites, and full color spectrums. Quantum Neural Processor 4K Witness offers unparalleled brightness and a better image. Amazing 4K image