In this seminal work, Kenneth H. Rose demystifies the complexities of Project Quality Management, providing an indispensable guide for professionals and students alike. The book meticulously explores the fundamental 'why' behind quality in projects, detailing the 'what' constitutes effective quality practices, and offering practical, actionable insights on 'how' to implement them successfully. Rose’s approach equips readers with the knowledge and tools necessary to ensure project success, mitigate risks, and achieve superior outcomes by embedding quality throughout the project lifecycle. It’s a comprehensive resource for enhancing project performance and delivering excellence.